Amárach

From Insight to Foresight

What makes us different? The name is a clue. Too much research looks in the rear-view mirror. At best, such research tells us what’s happening; at worst, what’s already happened. We use market research to look ahead – to what will happen. We’ve been doing it since 1989 – and our team of young enthusiasts and seasoned professionals has lots of practice unlocking the future for our clients. We embrace change, innovation and opportunity like no other agency in Ireland. We share our own ideas and insights through our blog, twitter, ezine and slideshare resources – providing unparalleled insight into the mood and intentions of consumers and businesses. Through surveys, focus groups, econometrics and social media analyses we discover the rights answers to our clients’ important questions. But it doesn’t stop there. We have formed unique partnerships with clients and agencies (including advertising, PR and social media agencies) to turn research into a tool for connecting brands to customers. We believe in proactive research, not reactive research. Our clients are found across every sector and category – public and private – throughout Ireland. From SMEs to PLCs. It doesn’t stop there: our international research work in retailing, telecoms, professional services and more besides has seen us working in over 48 countries. Amárach… an domhain.