MARKET RESEARCH STUDIES, CASE STUDIES AND BEST PRACTICES
AIMRO supports the development of the market research industry in Ireland.
Our recent breakfast seminar showcased some of the work AIMRO members are doing for their clients to deliver insight and to... Read more
“We’re moving a large chunk of our budget to online ….next year”. A familiar refrain heard by the RED C team as we report on advertising effectiveness across a range of our clients. It appears as if the... Read more